<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Mirava blog</title><description>Virtual try-on, product imagery and measuring what lifts sales on Shopify fashion stores.</description><link>https://miravatryon.com/</link><language>en-us</language><item><title>How to measure if virtual try-on actually lifts sales</title><link>https://miravatryon.com/blog/measure-virtual-try-on-sales-lift/</link><guid isPermaLink="true">https://miravatryon.com/blog/measure-virtual-try-on-sales-lift/</guid><description>Why try-on usage numbers mislead, and how a holdout test compares visitors with and without try-on to show the real effect on conversion and revenue.</description><pubDate>Sat, 17 Oct 2026 00:00:00 GMT</pubDate><category>analytics</category><category>conversion</category><category>virtual try-on</category></item><item><title>Virtual try-on and shopper privacy: what to ask an app</title><link>https://miravatryon.com/blog/virtual-try-on-shopper-privacy/</link><guid isPermaLink="true">https://miravatryon.com/blog/virtual-try-on-shopper-privacy/</guid><description>Shopper photos are personal data. Seven questions to ask any virtual try-on app about storage, training, screening and deletion before you install it.</description><pubDate>Sat, 17 Oct 2026 00:00:00 GMT</pubDate><category>privacy</category><category>virtual try-on</category><category>compliance</category></item><item><title>What is AI virtual try-on? A guide for Shopify fashion stores</title><link>https://miravatryon.com/blog/what-is-ai-virtual-try-on/</link><guid isPermaLink="true">https://miravatryon.com/blog/what-is-ai-virtual-try-on/</guid><description>How AI virtual try-on works, what it can and can&apos;t show, which products it suits, and how to add it to a Shopify store without slowing it down.</description><pubDate>Sat, 17 Oct 2026 00:00:00 GMT</pubDate><category>virtual try-on</category><category>fashion ecommerce</category><category>guide</category></item></channel></rss>