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Notes from the fitting room

Virtual try-on, product imagery and how to tell what actually lifts sales on a fashion store.

Latest How to measure if virtual try-on actually lifts sales Why try-on usage numbers mislead, and how a holdout test compares visitors with and without try-on to show the real effect on conversion and revenue. 2 min read

Open your fitting room today

Install Mirava, add the Try it on block to your product page, and see your first try-on in minutes. Free plan included.